Why NOT to use Auto White Balance in video

Why NOT to use Auto White Balance in video

Filming with auto white balance (AWB) may seem like a good idea. I mean after all, your video will look better if your camera is trying to auto correct the whites, right? If you’ve ever tried to color correct an AWB-ed video, you know that this is far from the truth. 

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Best SEO practices for photographers and videographers in 2020 by RetouchUp

Best SEO practices for photographers and videographers in 2020 by RetouchUp

This blog post is a little bit different. Our sister company, RetouchUp, did research into best practices for SEO, specifically for photographers and videographers, and here we share their valuable findings! Much like EditSmart strives to save videographers time through editing video, RetouchUp has been saving photographers time by editing photos since 2003! Hope you enjoy!

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LOG Footage

LOG Footage

What is LOG Footage? 

LOG stands for logarithm. It is a shooting profile that gives videographers more control over the dynamic and tonal ranges. This preserves more data in the shot, which allows you to have much more control in post production. While recording in LOG gives you greater control in post, your clips will come out looking very flat and gray. This washed out look happens because the LOG profile keeps the details in the shadow and highlights, but in doing so there is not much contrast or saturation. 

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What Is Hybrid Photography ?

What Is Hybrid Photography ?

What is Hybrid Photography? 

Hybrid Photography is the combination of both photo and video. With the rise of popularity in video, now is the perfect time to offer video to clients! And photographers are in the perfect place to meet this demand. But how can photographers meet this demand if they’ve never shot a video before? 

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What’s Included With EditSmart’s Video Editing Services?

What’s Included With EditSmart’s Video Editing Services?

What’s included with EditSmart’s video editing service? 

EditSmart’s video editing services come with many features to help videographers and photographers stop losing time. We hope that by providing a short description of our editing services you will be better able to utilize EditSmart. We can provide you with each of the below services should you need them. Just let us know what you’re needing in your instructions and we’ll get it done for you! You can take a look at pricing and each of our editing levels here.  

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