Do you REALLY benefit from shooting in higher resolution?

Posted on March 19, 2020 and modified March 19, 2020 by Austin Long

Uncategorized

Do you REALLY benefit from shooting in higher resolution?

Posted on March 19, 2020 and modified March 19, 2020 by Austin Long

Is it about time you started looking for a new camera? Are you thinking about upgrading to something that has 4K, 6K, or even 8K capabilities? While it’s fun to say you shoot in such a high resolution, what benefits are you actually getting? If you pay for an upgrade to have higher resolution, what other costs will come as a result? Let’s take a look at some of these points.

Continue reading →

Faster Editing, Faster Uploads. Using Proxies.

Posted on March 16, 2020 and modified March 16, 2020 by Austin Long

Uncategorized

Faster Editing, Faster Uploads. Using Proxies.

Posted on March 16, 2020 and modified March 16, 2020 by Austin Long

Is your computer not strong enough to edit 4K files, or does it start to lag with 1080p files? Especially when you start to add effects? When uploading files does it take ages? If this is the case for you and you’d like to speed up the post production process, Premiere’s Proxy method may be right for you. This blog post will talk about what proxy files are, how to create them, how to send them to EditSmart, and then how to reconnect the high resolution files once the editing is done.

Continue reading →

overwhelmed-man-sitting-at-desk-looking-at-computer-at-night

You spend HOW much time editing?? It’s time to outsource.

Posted on March 2, 2020 and modified January 8, 2021 by Austin Long

Uncategorized

You spend HOW much time editing?? It’s time to outsource.

Posted on March 2, 2020 and modified January 8, 2021 by Austin Long

We’ve all been there, editing for hours into the night. Downing caffeine just to keep our eyes open, so we can keep working. Exporting multiple times until the video is perfect. All of this, and then our client asks us to go back and remove a clip, then replace another, etc. You can keep doing this if you want, or you could stop losing time editing.

Continue reading →

bride-putting-on-dress-not-white-balanced

Why NOT to use Auto White Balance in video

Posted on February 17, 2020 and modified February 20, 2020 by Austin Long

Uncategorized

Why NOT to use Auto White Balance in video

Posted on February 17, 2020 and modified February 20, 2020 by Austin Long

Filming with auto white balance (AWB) may seem like a good idea. I mean after all, your video will look better if your camera is trying to auto correct the whites, right? If you’ve ever tried to color correct an AWB-ed video, you know that this is far from the truth.

Continue reading →